MOTHER'S MILK

The real cost of milk - a Mother’s perspective

Mothers Milk is the first in a series of short animations that challenge the almost universally accepted beliefs driving us to the brink of extinction. Beliefs that cause harm to people, our planet and animals.

Created by Bitesize Epiphanies, this first animation highlights the suffering of mother and baby in the dairy industry - and the real costs involved. Bringing together the spoken word with a poignant musical score, the purpose is to evoke empathy, compassion - and inspire positive action.

Geoff Francis (Co-Founder) says, “I have always felt that the role of an artist is to get people to see things differently. We provide people with a different way of looking at the world, to open their eyes and hearts. That is what we are trying to do here, by combining all of our talents. It has always seemed to me that the stealing of a child is the most heinous of crimes, yet this occurs daily in the dairy industry.”

Cows show remarkable intelligence, cognitive abilities, emotional capacity - and a strong maternal bond. Yet standard dairy industry practice is to separate calves within 24 hours of birth. Many newborns are slaughtered as a ‘useless by-product’ of an industry that sees animals as mere products to be used for profit. This opens the door to abuse and cruelty.

Francesca Cook (Co-Founder) says “This issue doesn’t happen in just one place, it's a global problem. We're hoping to reach the hearts of people far and wide so they think before they buy.”

Bitesize Epiphanies is a non-profit collaboration of artists and activists who have come together to use their artistic skill set to be a voice for humanity, animals and the planet.

Credits:
Animated by Francesca Cook
Poetry by Geoff Francis
Music by Darren Ginn
Campaign Manager - Sam Roblett

See Individual YouTube Videos for Voiceover Credits